Industry News

As the first thing you put on each morning and the last thing you take off at night, lingerie is a big part of our wardrobes.The right set can make you feel more comfortable, confident and powerful – so why do so many of us find looking for lingerie so stressful?Finding a bra and underwear seems like it should be straightforward, the reality is that there are more options than ever.The key to navigating this increasingly complex market is identifying exactly what you want out of your linger...

In the ever-evolving world of fashion, trends come and go, but one area that continues to captivate the attention of designers and consumers alike is sleepwear. In 2024, as we navigate through the intricacies of modern life, sleepwear trends reflect a fusion of comfort, style, and sustainability. From luxurious loungewear to eco-friendly fabrics, let\\\'s explore the sleepwear trends that are set to make waves this year.Sustainable Fabrics Take Center Stage: Sustainability isn\\\'t ju...

It’s one of those old wives tales that, to this day, remains an area of contention. Will wearing your bra to bed help keep your breasts nice and perky?Marilyn Monroe swore by it, but others find it uncomfortable and really, and who can blame them?But, painful straps and wires aside, Dr Seth Rankin says sleeping in your bra could actually be bad for your health.Not only does he insist that it will have little-to-no impact on your breasts heading south, but he also suggests that the garm...

How often do you wash your bras? Bras should be washed after every wear, says expert

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